18.03.2022
On March 12, 2022, alumni of the Faculty of Economics and Business Administration (FEBA) gave lectures to the 4th year "Business Management" students. Miglena Mateva spoke on the topic of the characteristics of modern pharma marketing and the company "Angelini", and Rumen Petkov - on the nature of international marketing and its practice in "Fikosota".
The lectures can be found at the following links:
- "Pharma Marketing" - a lecture by Ms. Miglena Mateva: https://www.youtube.com/watch?v=pC5uOZq82pk&t=1703s
- International Marketing - lecture by Mr. Rumen Petkov: https://www.youtube.com/watch?v=4m_NJXJX9oI