30.03.2026
A new generation of young entrepreneurs in Bulgaria is transforming various sectors of the economy by developing solutions inspired by real-life challenges. Instead of waiting for ideal conditions or external funding, they are driven by personal motivation and everyday problems.
Examples include projects in areas such as digital manufacturing, logistics, and pet care. Among them are initiatives aimed at improving access to technology, increasing efficiency in transportation, and creating reliable services for users.
These stories are presented as part of the Green DigiHub initiative — a European-funded project implemented by a consortium of partners, including the Faculty of Economics and Business Administration at Sofia University “St. Kliment Ohridski”.
What these young founders have in common is that they start early and learn along the way. Their ideas stem from personal experience, and their goal is not only profit, but also the creation of sustainable and meaningful solutions.
Video materials and more information can be found here.
More information: https://greendigihub.eu/