Home / The University / Faculties / Faculty of Economics and Business Administration / News / An elective course in English: "Customer Relationship Management", Carmine D'Arconte - March and April 2014




Carmine D’Arconte: Short profile





Carmine D'Arconte has a Master’s degree in Economics and a Bachelor’s in Marketing and Communication and is Professor of marketing and communication at Roma Tre University and he also teaches Business Management at IUSM, Università del Foro Italico, Roma. He cooperates with Kliment Ohridski University, in Sofia

He has more than thirty-five years’ experience with leading companies in the Telecommunications field, with vast experience in sales, marketing and Customer Relationship Management and has developed specific skills in quantitative methods for management and psychological aspects in sales and interpersonal relationships. He works as a management consultant and teacher trainer in Italy and in Bulgaria; he has significant experience in preparing marketing plans and was the winner of the Italian National Marketing Prize in 2012. In 2013 he published two essays, on CRM, Customer Relationship Management, and on pricing (Marketing, Peter, Donnelley, Pratesi. Mc Graw Hill).

CRM - Course description (pdf)


The first part of the lectures will take place:

17 March /Monday/, 12.00 -15.00, Room 300

18 March /Tuesday/, 13.00 -16.00, Room 300

19 March /Wednesday/, 13.00 -16.00, Room 300

20 March /Thursday/, 13.00 -16.00, Room 300

21 March /Friday/, 14.00-17.00, Room 300

22 March /Saturday/, 10.00-13.00, Room 300


Electronic course materials in E-Learn (Moodle)