New scientific article “Human-Centric AI in Industry 6.0: How Marketing Narratives Align with User Experience in Organizations”, authored by Prof. Neviana Krasteva, Prof. Tsvetan Davidkov, and Dr. Aleksey Potebnya, has been published in Sensors & Transducers (Vol. 273, Issue 2, June 2026) and is indexed in Scopus.

The study explores one of the most important questions for the future: how artificial intelligence can be developed not merely as a technological achievement, but as a tool that places people, their autonomy, trust, and experience at the center.

In the era of Industry 6.0, technology will not replace the human dimension—it will achieve true success only when it creates harmony between human creativity and the capabilities of AI.