Home / The University / Faculties / Faculty of Economics and Business Administration / News / Krasi Eneva, alumni of the Faculty of Economics and Business Administration, gave a guest lecture to the students

   

05.12.2022

 

On December 3, 2022, Krasi Eneva, alumni of the Faculty of Economics and Business Administration, gave a lecture on “User Experience”. Ms. Eneva has over 10 years of experience in digital marketing and is a part-time lecturer at FEBA.

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She currently holds the responsible position of Product Owner at @Sitecore. During her lecture, the question of the consumer journey and the importance of marketing research sparked particular interest among students.

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